Daniel Birke · Munich

Technology leadership with a founder's P&L instinct.

Twenty years building and running digital businesses. I founded and scaled a SaaS to 1,000+ enterprise customers, then led an 80-person product and technology organisation across Germany, Austria and Switzerland for Europe's largest parking operator.

CTO · CPO · COO·Founder, Helion Media GmbH (we.io)·80-person org led·1,000+ enterprise customers scaled
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About

From founder to executive leader.

Daniel Birke

Started coding at fourteen. Founded a SaaS that scaled to 1,000+ enterprise customers. Then led product and technology for Europe's largest parking operator across three countries.

Twenty years across founder, CTO and product leadership seats. I know what it costs to build a platform from zero, and what it takes to turn around one that is already live across three countries.

I build leadership teams that outlast me, deploy AI that survives audit, and run transformations that pay for themselves. At APCOA that meant consolidating legacy systems across Germany, Austria and Switzerland into one cloud architecture while reporting to executive leadership, the Works Council and the IT committee.

“Technology leadership is a stewardship role. The job is to leave the platform, the team, and the P&L stronger than you found them.”

01

Founder and operator

Built we.io from zero to 1,000+ enterprise customers across five industries. Technology partially acquired in 2023.

02

Executive at scale

Led an 80-person product, engineering and innovation organisation across Germany, Austria and Switzerland as DACH Head of Product & Innovation at APCOA.

03

Board and governance exposure

SOC2, GDPR and the EU AI Act delivered as architecture. Regular reporting to executive leadership, the Works Council and IT committees.

Selected work · 2014 to 2026

Five transformations, each one operational.

Initiatives I owned end to end. Each shipped, each measured against a business case.

  1. 3countries · one platform

    Unified cloud platform across DACH

    Replaced siloed legacy systems in Germany, Austria and Switzerland with a single Azure data platform at APCOA, the foundation for dynamic pricing and demand forecasting across the portfolio.

    Three operating companies, one architecture, one roadmap.

  2. 93%automated

    AI agents in customer operations

    Deployed an LLM-based agent layer at APCOA that handled the majority of inbound customer interactions without human touch, in processes that had never been measured before.

    Smart categorisation, routing and workflow optimisation

  3. 1,000+enterprise customers

    Founded and scaled a multi-tenant SaaS

    Built we.io from zero to 1,000+ enterprise customers across hospitality, retail, golf and B2B services on one multi-tenant architecture. Technology partially acquired in 2023.

    Founder, CEO and CTO through to exit.

  4. 85%prediction accuracy

    Predictive maintenance in production

    Shipped a real-time inference pipeline on we.io serving 1,000+ concurrent deployments, cutting unplanned downtime for customers.

    20% operational efficiency gain for customers.

  5. 3frameworks · designed in

    Governance as architecture

    Designed SOC2-aligned infrastructure meeting GDPR and EU AI Act requirements, with regular reporting to executive leadership, the Works Council and IT committees.

    Stakeholder trust built into the operating rhythm.

What I bring

Four capabilities, proven at scale.

What a leadership team gets with me on it. Each one backed by work that shipped.

01

Leading leaders and building organisations

Built and led an 80-person product, engineering and innovation organisation across Germany, Austria and Switzerland. I hire for ownership, delegate real decisions, and build leadership teams that run without me.

Evidence

  • 80 people across three countries
  • Leadership team built and developed
  • Works Council and C-level alignment
02

Product and platform ownership

From a multi-tenant SaaS built from zero to a unified cloud platform replacing legacy systems in three operating companies. Roadmap, architecture and business case owned together.

Evidence

  • 1,000+ enterprise customers on one architecture
  • Three countries, one cloud platform
  • Dynamic pricing and demand forecasting enabled
03

Enterprise AI that survives audit

An LLM agent layer automating 93% of inbound customer interactions, shipped with a measured business case and a clear owner. Pilots that cannot show numbers in ninety days get stopped.

Evidence

  • 93% automation in customer operations
  • 85% prediction accuracy in predictive maintenance
  • Measured against a business case, every time
04

Governance and operations as architecture

SOC2, GDPR and the EU AI Act designed in, not bolted on. Regular reporting to executive leadership, the Works Council and IT committees built into the operating rhythm.

Evidence

  • SOC2, GDPR, EU AI Act delivered as architecture
  • Board, Works Council and IT committee reporting
  • Compliance designed in, not retrofitted

The detail behind each of these is a conversation away.

Across the verticals

Eleven industries, one playbook.

Twenty years across large enterprises and fast-scaling SaaS. The levers that compound business value rarely change shape.

  1. 01

    Mobility and Parking

    APCOA

  2. 02

    Hospitality

    hotelery by we.io

  3. 03

    Retail and E-commerce

    MediaMarkt · Sportcheck

  4. 04

    Travel and Aviation

    Lufthansa · TUI · Lastminute.com

  5. 05

    Automotive

    BMW · Mercedes-Benz

  6. 06

    Telecommunications

    Telefónica

  7. 07

    HR Tech and Recruitment

    CTG-Consulting

  8. 08

    Sports and Leisure

    Golf clubs via we.io

  9. 09

    Gaming and Lottery

    LottoBayern

  10. 10

    Marketing and Advertising

    Serviceplan · Virtual Identity · RedBlue

  11. 11

    Financial Services and Comparison

    CHECK24

As executive, founder, or lead on delivery.

The approach

Four principles that shape every decision.

01

Buy what is commodity. Build what differentiates.

Total cost of ownership over five years, not what is fashionable this quarter. Best-of-breed integration where good enough is good enough, custom engineering only where it wins customers.

02

Architecture follows the P&L.

Every platform decision is a business case first. If it does not move revenue, cost or risk in a way we can measure, it does not get built.

03

Governance designed in, not bolted on.

GDPR, SOC2 and the EU AI Act as architecture requirements from day one. Compliance that is designed in costs a fraction of compliance that is retrofitted.

04

Delegate decisions, not tasks.

An 80-person organisation only works if the leaders in it can run without you. I hire for ownership, hand over real decisions, and measure myself on how little I am needed.

Let's talk

Let's build something that compounds.

Based in Munich, working across Germany, Austria, Switzerland and the rest of Europe. German native, English business fluent.

Open to CTO, CPTO, CPO and COO roles. Until the right seat comes along, I take on selected interim mandates.

Still hands-on

Still shipping code in public.

I maintain next-llms-txt, a Next.js package that makes websites readable to AI agents. This site runs on it. I keep coding so that I can judge technical decisions first-hand and never have to take an estimate on faith.

npm install next-llms-txt